Bright

Welcome to bright, where the untamed beauty of the jungle meets your everyday beauty routine. Our brand is a vibrant celebration of the lush world of the jungle, capturing its essence and infusing it into every product we create. Let the jungle inspire you, and allow nature's wonders to unlock your true radiance.

Branding, Packaging // Adobe Illustrator, Photoshop

bright is a cross-category brand that offers a premium feel at an affordable price

demographic

Younger parents looking for a brand to use for themselves and their children

  • Accessible for whole family

  • For everyday use

  • Natural with minimal waste

  • Moisturizing

characteristics

color

typography

scent icons

hair products

Welcome to the emergent or overstory layer! Home of the animals of the sky and the tips of the trees,

face products

This is the canopy layer, home of the animals of the vibrant trees

body products

This is the floor of the jungle, home of the animals of deep floor

end-cap display

How bright is presented to the world

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