

Bright
Welcome to bright, where the untamed beauty of the jungle meets your everyday beauty routine. Our brand is a vibrant celebration of the lush world of the jungle, capturing its essence and infusing it into every product we create. Let the jungle inspire you, and allow nature's wonders to unlock your true radiance.
Branding, Packaging // Adobe Illustrator, Photoshop



bright is a cross-category brand that offers a premium feel at an affordable price
demographic
Younger parents looking for a brand to use for themselves and their children
Accessible for whole family
For everyday use
Natural with minimal waste
Moisturizing
characteristics

color
typography
scent icons

hair products
Welcome to the emergent or overstory layer! Home of the animals of the sky and the tips of the trees,

face products
This is the canopy layer, home of the animals of the vibrant trees

body products
This is the floor of the jungle, home of the animals of deep floor

end-cap display
How bright is presented to the world


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